Trek is one of the world's leading bicycle manufacturers. The U.S. family-owned company was founded in 1976 by Dick Burke and Bevil Hogg in Waterloo (Wisconsin) with the goal of building high-quality bikes to inspire people for cycling. Since then, Trek has come up trumps every year with exceptional bikes that are both modern and innovative. In addition to high-tech racing bikes and mountain bikes, the production halls also produce numerous bicycles for young and old, for the city, for travel - virtually for every conceivable bicycle adventure, whether with or without a motor. No wonder, since the founding principle is still reflected in Trek's motto "Ride Bikes. Have Fun. Feel Good."